Keyword Research Concepts
Digging
You may have heard the term “digging”. It’s a weird term to use, but it fairly accurately describes the process. Digging is often automated or partly automated. It involves processing large lists of keywords to reveal the keywords that have the characteristics of terms that are going to make money! Often digging is done by the Keyword Research software itself and will often involve both Vertical and Lateral Keyword Research. It is kind of like having a swimming pool full of coins and having someone sort through all the nickels to find the quarters, or hopefully the banknotes! When digging is done right it can save you lots of time and make you lots of money.
Quite a few tools offer this digging functionality, and it certainly adds lots of value for users who know how to use it correctly. In my reviews I point out the tools that can do this kind of operation so be on the look out!
Article Series
This article is part 1 of a 2 part series. Other articles in this series are shown below:
- Keyword Research Concepts
- Different Tools, Different Reasons
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